New consumer protection rules would block data brokers from selling Americans' sensitive info

The Consumer Financial Protection Bureau hopes to rein in transactions that can expose Social Security numbers, financial details, and more.
By Chase DiBenedetto  on 
A hand hovers ominously over a keyboard against a dark background.
The Consumer Financial Protection Bureau announced a new policy to limit malicious data trading. Credit: towfiqu ahamed / iStock / Getty Images Plus via Getty Images

Data brokers will be on a tighter leash when handling Americans' personal data, according to a new proposition by the U.S. Consumer Financial Protection Bureau (CFPB).

Under the proposed rules, brokers would be blocked from selling personal and financial data that contains identifying information, including Social Security numbers and phone numbers — a move that would also limit the ability of scammers to procure such data and target individuals specifically. Data brokerage is a vastly under-regulated area of concern for privacy experts, politicians, and consumers alike.

The regulations — should they remain under a Trump presidency — will recategorize brokers under the Fair Credit Reporting Act, passed in 1970, which protects consumers' personal data collected by credit agencies. According to CFPB director Rohit Chopra, the act has been widely evaded by data traders, and with the new policy, brokers would be treated the same as credit bureaus and background check companies, or any other company that sells data about income or credit scores, histories, and debt payments, TechCrunch reported.

Mashable Light Speed
Want more out-of-this world tech, space and science stories?
Sign up for Mashable's weekly Light Speed newsletter.
By signing up you agree to our Terms of Use and Privacy Policy.
Thanks for signing up!

"By selling our most sensitive personal data without our knowledge or consent, data brokers can profit by enabling scamming, stalking, and spying," wrote Chopra. "The CFPB’s proposed rule will curtail these practices that threaten our personal safety and undermine America’s national security."

In February, President Joe Biden passed an executive order cracking down on foreign actors selling and procuring Americans' personal data, authorizing federal powers to prohibit data transactions with "countries of concern." At the time, this included known American adversaries like China, Russia, North Korea, Iran, and Venezuela.

Just last week, the bureau announced broader regulatory oversight of companies managing digital wallets and payment processing, including Apple Pay and Venmo, which will now be categorized in the same way as banking institutions and creditors. The agency also expanded its ability to monitor Big Tech's data collection and sharing policies under consumer protection laws.

Chase sits in front of a green framed window, wearing a cheetah print shirt and looking to her right. On the window's glass pane reads "Ricas's Tostadas" in red lettering.
Chase DiBenedetto
Social Good Reporter

Chase joined Mashable's Social Good team in 2020, covering online stories about digital activism, climate justice, accessibility, and media representation. Her work also touches on how these conversations manifest in politics, popular culture, and fandom. Sometimes she's very funny.


Recommended For You
Disney data breach: Disneyland, Disney Cruise guests and employees personal info leaked
Disneyland in California

Digital wallets, Apple Pay to face greater government scrutiny
A phone screen displays a digital payment app logo and reflects back glowing blue lines of binary code.


Bluesky gains half a million new users in one day after X changes how blocking works
Bluesky logo

Elon Musk's X rolls out 'block' changes that lets blocked users see your posts
X logo

More in Tech

The best Cyber Monday deals still live in 2024
A colorful Black Friday background with an Apple watch, Hisense TV, iRobot vacuum, Microsoft 2-in-1 laptop, and Apple AirPods.

Samsung still has its 'buy one, get one free' sale on Odyssey gaming monitors going on now
By Mashable Shopping
samsung gaming monitors on blue background with badge that reads 'black friday cyber monday'

Cyber Monday is over, but these deals are still live at Amazon
pink and orange background with amazon logo

The gorgeous 'Wicked'-edition Shark FlexStyle is 25% off post-Cyber Monday
hand holding Shark FlexStyle Wicked edition with teal and purple background

Trending on Mashable
NYT Connections today: Hints, answers for December 3, 2024
A phone displaying the New York Times game 'Connections.'

Tesla suspends Cybertruck production. Who could have predicted this?
Tesla vehicles, including Cybertrucks, loaded on a transport that seems to be going nowhere.

Wordle today: Answer, hints for December 3
a phone displaying Wordle

NYT Connections hints today: Clues, answers for December 2, 2024
A phone displaying the New York Times game 'Connections.'

These streaming deals are still live after Cyber Monday
Hulu, Max, Paramount+, Prime Video, and Peacock logos atop a blue gradient background with Black Friday illustration in corner
The biggest stories of the day delivered to your inbox.
This newsletter may contain advertising, deals, or affiliate links. Subscribing to a newsletter indicates your consent to our Terms of Use and Privacy Policy. You may unsubscribe from the newsletters at any time.
Thanks for signing up. See you at your inbox!